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From the 28th July the consultation request and borrowing request service is suspended for the materials stored in external wharehouses.
In BCL library you can place borrowing request only for the books stored in the library premises, with shelfmark BCA, and you can consult the books with shelfmark BC COM.
In BBL library you can place borrowing request only for the books stored in the library premises, with shelfmark DID and RIC.

Mobile marketing : oltre le App... per una vera strategia multicanale

Boaretto, Andrea

Milano : Gruppo 24 Ore, 2011

Abstract

 Il mobile marketing si sta imponendo come una delle pratiche di marketing relazionale più innovative e ad alto potenziale di crescita, grazie all'utilizzo sempre più diffuso della telefonia mobile. Con mobile marketing si definisce la veicolazione di contenuti in diversi formati (dagli SMS alle App) su una molteplicità di apparati (cellulari, tablet, notebook ecc.) e reti. [...]
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Inventory A00 9906
holding DID 658.80014 BOA MOB
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Inventory A00 9907
holding DID 658.80014 BOA MOB A
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Inventory A00 9908
holding DID 658.80014 BOA MOB B
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Inventory A00 9909
holding DID 658.80014 BOA MOB C
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Inventory A00 9910
holding DID 658.80014 BOA MOB D
 Notes 1 v. (5. copia)
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